


XANTEC was approached by Coolblog for a new website design and online programs. Coolblog is a company specializing tea tasted dessert and beverages. They are the first to break new ground in Singapore and Malaysia food scene by introducing Tea tasted beverages with 25 different flavours. To date, Coolblog has more than 100 outlets throghout whole Malaysia and Singapore, and is expanding the business to other countries.
The new Coolblog website design effectively channeled the young generation customer segments and business partners. The new website design is colorful, fun & easy to use, informative and SEO friendly.
XANTEC employs a holistic approach when designing a website. A good looking, credible website is like a "billboard in the desert" if the website is not attracting the right visitors, engaging them and then capturing their information. With the new website, XANTEC integrated many valuable tools such as powerful Content Management System, Newsletter System, and Online Membership System etc that allowed Coolblog update the website content, communicate with their customer in a more cost-effective way, and to attract more new customers, capture visitor information and continuously engage with them in the future. With the new website, the website visitors and the duration to stay on the website has been increased by 200%. Coolblog can now easily generate over hundred thousands of page view every month.

